BARB code test for interactive television measurement

24 May 2006

Digital video recorders put advertising revenue at risk

4 May 2006

Emuse and ITV launch interactive advertising platform

19 April 2006

Zip Television calls in receivers

26 January 2006

Ofcom clarifies legal position on interactive television

3 January 2006

BT plans interactive advertising for broadband service

16 December 2005

Sky cuts cost of interactive advertising leads

19 October 2005

Sky approves chello mistral system for interactive adverts

10 August 2005

Interactive TV advertising is a maturing medium

3 August 2005

Research suggests why viewers are not interacting

17 July 20055 January 2014