Global subscriptions to IPTV services are forecast to double to over 190 million homes by the end of 2020, reaching 11% of television households. Total service revenues from subscriptions and on-demand movies and television programmes will increase from $15.9 billion to exceed $26 billion.
The latest forecast from Digital TV Research predicts that the number of homes paying for internet protocol television services will increase from 90.3 million at the end of 2013 to 111.9 million at the end of 2014, rising to 191.2 million by the end of 2020.
Of more than a 100 million additional subscribers expected between 2013 and 2020, 68% are forecast to be in the Asia Pacific region. This will account for 61% of global IPTV subscribers by 2020.
China, which had an estimated 33.36 million IPTV subscribers at the end of 2013, is forecast to have 77.22 million by 2020, generating an estimated $2.29 billion in revenue.
The number of IPTV subscribers in the United States is forecast to increase from 11.35 million to 16.14 million. The United States will generate the most money from IPTV services, increasing from $6.42 billion to $8.96 billion, or a third of all IPTV revenues.
IPTV subscriptions will increase in France from 7.30 million to 8.74 million, with revenues increasing from $1.50 billion to $1.73 billion.
Japan will overtake South Korea to become the fourth largest market, rising from 4.44 million to 7.19 million subscribers, with revenues up from $1.37 billion to $2.25 billion.
Russia will become the fifth largest market in terms of subscriptions, with the number doubling to 7.13 million.
India is forecast to have 7.10 million IPTV subscribers by 2020.
By 2020, Digital TV Research forecasts that worldwide there will be 577.6 million subscriptions to digital cable television and 271.0 million for digital satellite, with a total of 1.68 billion digital television homes globally.
The Global IPTV Forecast from Digital TV Research provides forecasts to 2020 for IPTV subscribers for 138 countries.