This week I was scheduled to be speaking at DVB World in Valencia, which has been cancelled due to the coronavirus. MIPTV in Cannes has also been cancelled. Other international industry events are likely to be cancelled, postponed or have reduced attendance. Many companies are now seeking to adapt the way they promote their products and services. One of our services for clients is to create carefully crafted collateral and thought leadership white papers that communicate complex concepts clearly, credibly and convincingly. These can be published and distributed to support other modes of communication such as virtual meetings and webinars. Not only is it time efficient and cost effective, it is better for the environment.